Camping towels · Review

Wise Owl Towel Review (Bought & Tested!)

I bought this towel with my own money and put it through 13 hands-on tests.

  • Size 46 x 23.5in
  • Weight 5.3oz
  • Dry time 29 min
  • Absorbency 3x
The author testing the Wise Owl Towel.
My Wise Owl Towel.

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Test scorecard

7.4out of 10
Grass9
Quality8.4
Wringing8
Portability8
Sand8
Drying7
Odor7
Absorbency6.3
Comfort4.5

The Wise Owl Towel is an inexpensive, dirt repellent and durable packable towel with good quality and decent overall performance, all for a super affordable price. It does pick up odors, though.

What won me over
  • Compact
  • Lightweight
  • Good quality
  • Dirt repellent
  • Highly inexpensive
What let me down
  • Picks up odors
  • Sticks to skin
Video review thumbnail for the Wise Owl Towel

If you prefer watching to reading, check out my video here instead.

See the 13 tests
  1. In the Box
  2. Specifications
  3. Features
  4. Absorbency
  5. Wringing
  6. Drying Test 1 (After Wringing)
  7. Drying Test 2 (100mL/3.4 fl oz)
  8. Odor Resistance
  9. Grass and Dirt Test
  10. Sand Test
  11. Portability
  12. Comfort
  13. Durability

In the Box

I paid $14 for the Large towel, which also came with a product tag and a thank you note. Here’s everything in the package:

  • The Large towel
  • A 12 x 12in face towel
  • A rectangular storage pouch
The Large-sized Wise Owl Towel with the smaller face towel and the zippered storage pouch.
What I got for $14.

Specifications

These are my own measurements of the Large size, which differ from the marketed dimensions:

  • Size 46 x 23.5in
  • Weight of towel 5.3oz
  • Weight of storage pouch 0.5oz
  • Packed size 7 x 5 x 1.5in
  • Blend 80% polyester + 20% polyamide/nylon
  • Made in China

Features

  • Hanging loop Yes
The hanging loop of the Wise Owl Outfitters Towel.
The hanging loop.
  • Machine washable Yes
  • Storage pouch Lightweight, with a mesh panel for ventilation
The mesh opening in the storage pouch of the Wise Owl Towel.
The mesh panel gives it a little ventilation.
  • Pouch hanging loop Yes, for a carabiner
The Wise Owl Towel storage pouch clipped to a daypack with a carabiner.
I clip the pouch straight onto my daypack.

Absorbency

I measured the water in a bucket, soaked the towel in it, then lifted it out and let it drip until it stopped.

Soaking the Wise Owl Towel in a bucket to test its absorbency.
Soaking it in my measured bucket.
  • Water absorbed 15.2fl oz
  • Absorbency 3 times its own weight
  • Cotton towel 3.26 timesFor a towel comparison

A cotton towel actually holds slightly more, relative to its own weight.

Wringing

After soaking it, I wrung out as much water as I could and weighed it again.

Wringing out the Wise Owl Outfitters towel to see how much water would be left.
Wringing out everything I could.
  • Weight after wringing 11oz
  • Water left in the towel 36%
  • Cotton towel 46% leftFor a towel comparison

Drying Test 1 (After Wringing)

This test measures how long it takes to dry after a full soak and a hard wring, which is what happens when you wash it at camp.

It dries in 45 minutes outdoors and 6.5 hours indoors. The cotton towel took 2 hours 15 minutes outdoors and a whopping 27 hours indoors.

OutdoorsWeightDry
0 mins11oz0%
15 mins8.9oz36%
30 mins7.1oz69%
45 mins5.3oz100%
It starts at 11oz straight after wringing and is dry back at its original 5.3oz.
IndoorsWeightDry
0 hours11oz0%
1 hour9.9oz19%
2 hours8.9oz36%
3 hours8.1oz50%
4 hours7.3oz64%
5 hours6.5oz78%
6 hours5.7oz93%
6.5 hours5.3oz100%
Drying the Wise Owl Outfitters Towel indoors and outdoors to time how long it takes after wringing.
Cotton on the left, my Wise Owl towel on the right. Outdoors on top, indoors below.

Drying Test 2 (100mL/3.4 fl oz)

For a fair comparison I add the same 100mL/3.4 fl oz of water to every towel I test. It also recreates drying off after a shower at camp.

Adding 100mL/3.4 fl oz of water to the cotton towel and the Wise Owl Outfitters towel.
The same 100mL/3.4 fl oz goes onto every towel I test.

That takes it from 5.3oz up to 8.8oz. It dries in 29 minutes outdoors and 4 hours indoors, against 40 minutes and 7 hours for the cotton towel.

OutdoorsWeightDry
0 mins8.8oz0%
10 mins7.5oz37%
20 mins6.4oz67%
29 mins5.3oz100%
IndoorsWeightDry
0 hours8.8oz0%
1 hour7.5oz35%
2 hours6.8oz57%
3 hours5.9oz83%
4 hours5.3oz100%
Drying the Wise Owl Outfitters Towel indoors and outdoors after adding 100mL/3.4 fl oz of water.
Same layout again: cotton left, Wise Owl towel right, outdoors on top.

Odor Resistance

I ran three separate odor tests. Wise Owl towels aren’t treated with any antibacterial or antimicrobial coating, so it didn’t fare well in the odor resistance tests.

  • Soaked in seawater, wrung out, sealed in a bag for 4 days (96 hours) A sour smellOne of the more unpleasant smells of all the towels I tested
  • Used after a shower, then sealed in a bag for 4 days A faint musky smell
  • Used every day for 7 days without washing, hung on a rack in between No smell
Wringing seawater out of the Wise Owl Towel at the beach.
Wringing it out at the beach before sealing it in a bag.

The cotton towel smelled like rotten food after the seawater test, muskier than the Wise Owl after the shower test, and musky again after a week of use.

Note Do not soak this one in seawater, and please dry it before you pack up.

Grass and Dirt Test

I dragged it along some grass and stepped on it. It picked up a few specks of dirt.

A few specks of dirt on the Wise Owl Outfitters towel after dragging it over grass.
A few specks, and this is before I shook it.

A few shakes took all of them off and it came up completely clean.

The cotton towel picked up more, and that dirt wouldn’t shake off, so pieces were still stuck when I got home.

Sand Test

I covered it in sand at the beach, the same way I did the grass test.

Sand stuck to the Wise Owl Outfitters Towel at the beach before shaking it off.
Sand on the towel, before the shake.

It shook off easily and the towel came up clean. The cotton towel did just as well here.

Portability

  • Weight 5.3oz
Weighing the Wise Owl Outfitters Towel — 5.29 ounces.
5.29oz on my scale.
  • Cotton towel 11.9ozA similar size, for a towel comparison
  • Packed size 7 x 5 x 1.5in
  • Folding Half it three times into a square, then third it and half it again
A cotton towel on the left and the packed Wise Owl Outfitters Towel on the right.
Cotton on the left, my packed Wise Owl towel on the right.

Both the towel and the pouch have hanging loops. I am not tall, so the towel drags on the ground when I hang it off my pack.

The Wise Owl Outfitters Towel hung on a daypack, dragging on the ground.
Hung off my daypack, it drags.

Comfort

It’s soft and smooth with a suede finish, and it isn’t stiff. The Large size is a little smaller than a regular bath towel. I explain how to pick a towel size in my buying guide.

It does stick to your skin, so you have to pat down instead of wiping. It’s one of my stickier camping towels.

Durability

  • Stitching Consistent, no gaps, and still holding up after 4 months
  • Material Intact, with no loose threads or fraying
  • After 4 months of light use Same weight, so no material lost
The stitching of the Wise Owl Towel after four months of use.
My stitching has held up over 4 months.
  • Hanging loop High quality and secure
  • Storage pouch Strong and lightweight, with relatively smooth zippers

The color does bleed quite a bit though, especially on the first wash.

Color bleeding from the Wise Owl Towel in the wash.
I washed mine 3-4 times before the bleeding stopped.

So it isn’t the most comfortable towel, but the quality is pretty good.

Pros and Cons

Would I recommend the Wise Owl Towel?

One of the lightest towels I own

At 5.3oz it’s under half a similar cotton towel, and it packs down to 7 x 5 x 1.5in.

Good quality that has held up

After 4 months the stitching is intact, there’s no fraying, and it has not lost any weight.

It shakes clean

It picked up only a few specks of dirt off the grass, and a few shakes took all of them off.

It is inexpensive

I paid $14 for the towel, a face towel and a pouch. Most of my other camping towels cost $20-40, and the only cheaper one I own is the Rainleaf Microfiber.

It picks up odors

Four days sealed in a bag after a seawater soak left it with a sour smell, one of the more unpleasant ones I got.

It sticks to your skin

You have to pat down instead of wiping. It’s one of my stickier towels.

The logo feels slimy when wet

I didn’t like the feel of it against my skin while drying off.

The color bleeds

I washed mine 3-4 times before the bleeding stopped.

The Wise Owl logo printed on the towel.
The logo felt a little slimy when wet.

On absorbency, wringing and drying time the Wise Owl was average against the other camping towels I bought, so those are neither a pro nor a con.

Overall recommendation

Yes, on a budget. It beats a regular cotton towel in almost every way: wringing, drying, odor resistance, dirt repellence and portability. It just isn’t as absorbent or as comfortable.

Against the other camping towels on the market it has a slightly higher than average performance. It isn’t the best at anything, but it did beat some of the more expensive towels I bought.

The more expensive camping towels that the author bought for comparison.
The other camping towels I bought, for a price comparison.

I think the main selling point of the Wise Owl towel is that it’s inexpensive. For $14 I got the Large towel, a free face towel and a storage pouch, while most of my other camping towels cost $20-40. If you’re shopping on a budget the Wise Owl Towel is a great pick, and it’s my Best Budget Pick.

Bonus – MUST Read!

I tested the Wise Owl Towel against 9 other camping towels. Check out my Best Camping Towels article to see how they compare.

Or, check out the Wise Owl Towel:

I measured every number on this page myself.

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